!8: Catalog Capresso S9

!±8± Jura Capresso For Your Best-Tasting Coffee Experience

Modern society has incorporated coffee into a lot of social activities. When a guy asks a woman out, he asks her to have a cup of coffee with him. It is also customary that the morning beverage be coffee. A cup of coffee is also normally offered to a house or office guest. Most business meetings are also discussed over a cup of coffee. Such is the importance of this beverage that it is now normal to find a coffee shop in each street corner.

With the ever-increasing popularity of coffee and coffee shops it has been observed that the market for coffee paraphernalia and equipment has also skyrocketed. Since the need for coffee and coffee equipment has increased, more and more businesses are jumping to the bandwagon by banking on the coffee craze.

One such company is Capresso which is a privately held company in the United States. This company caters to the coffee-drinking public by providing high-end coffeemakers, grinders, espresso machines, and other kitchen electronic equipment.

The founder of Capresso, Incorporated was Michael Kramm. This company was founded only in 1994. Kramm is actually a native of Germany yet he went to the United States to try to develop the Krups market in the U.S. Kramm also serves as the president of Krups USA. He was also the one to introduce the American consumers to high-end European style coffeemakers. This very move launched the market for the U.S. in-home espresso. This market is now estimated at 0 million in retail.

One of Capresso's most famous products is the Jura Capresso automatic coffee centers. These coffee centers are marketed in the U.S. (a joint venture with Switzerland's Jura AG) as automatic cappuccino and espresso units (Capresso being so-named, by Kramm's wife for 35 years, as it means cappuccino and espresso put together).

This joint venture came into existence in 2003 when Capresso, Inc. has started to market Jura Capresso automatic coffee centers with Jura AG of Switzerland. Jura dominates the global market when it comes to the premium segment of automatic coffee centers. Over forty countries share this great product.

Other high-end products include the programmable coffeemaker called Coffee TEAM which comes with a built-in burr grinder in the shape of a cone. Another quality product is the Capresso MT500 a stainless steel lined drip coffeemaker.

Coffee drinking has never been this grand before. In fact, there is nothing simple about making and serving coffee anymore (unlike you'd like to settle for an instant coffee!). With these latest innovations in coffee drinking, no modern man should go without a Capresso product at home!